9 May 2019, London: Kin + Carta, the global connective of strategy, innovation and communications firms, has appointed marketing heavyweight Charlie Wrench as its first Chief Connective Officer.
Wrench will report directly into Kin + Carta chief executive J Schwan. The newly-created role sees Wrench working directly with the heads of Kin + Carta’s seven strategic businesses to offer clients seamless digital solutions by curating bespoke teams for each client brief.
Wrench brings nearly four decades of experience and network expertise to the role. His track record includes managing successful relationships with global clients such as Colgate, P&G, and Lufthansa in leadership roles at a diverse set of agencies including Landor Associates, The Engine Group and ROI Communications.
During Wrench’s five-year stint as CEO of Landor, he oversaw 22 offices and 900 employees, expanding the Landor network into Asia, India, growing the US footprint in Chicago, and exceeding growth targets year-on-year for the duration of his tenure. Prior to his appointment as CEO, Wrench had worked throughout the organisation, as president, chief strategy officer, and managing director London, where Landor UK was twice awarded the prestigious Brand Consulting Agency of the Year Award.
Wrench said: “Kin + Carta’s Connective model is incredibly compelling – the agencies that sit under each of the organisation’s three pillars of strategic consulting, digital innovation and creative communications are deep specialists in their own right and are already effectively collaborating under the connective ethos. It’s a model that’s resonating with clients who are serious about deep digital transformation and connected consumer experiences. I’m looking forward to rolling my sleeves up and working with all of the business heads to amplify this collaborative approach so it delivers the most compelling solutions efficiently for our clients.”
Schwan added: “Charlie combines a deep level of expertise across brand, communications, emerging technology and strategy with a proven track record of bringing the best out of multiple consultancies. His addition is well timed as we seek to accelerate Kin + Carta’s continued growth.”
For more information, please contact:
Sarah Berger: firstname.lastname@example.org / +1 309 453 6262
Bhavna Mistry: email@example.com /+44 020 8996 1802/07712 836452
Helen Salvin: firstname.lastname@example.org /+44 0203 8996 1803
About Kin + Carta:
Kin + Carta delivers transformative growth for the world’s largest companies. Combining strategy, innovation and communications, we help you create and market the digital products and services your customers want.
That means offering seamless, compelling experiences across every touchpoint. Experiences that turn prospects into customers, and customers into advocates. We call these Connected Customer Experiences.
We are a global ecosystem of 1,500 technologists, strategists and creatives across four continents. United by culture and shared ways of working.
Drawing on our specialisms, we pull together the ideal team for your specific challenge. Then we work hand-in-hand with you to innovate, communicate, and ultimately, transform your organisation into a high growth digital business.
This is the Connective. Learn more at www.kinandcarta.com